The Cloud is the future of IT – this is the messaging that is everywhere these days. With such a large platform, however, how do you know what the benefits are to your department?

Darren Wildgoose, Solutions Architect at Trustmarque, highlights the key benefits of moving to the Cloud from a technical perspective.

“Although the adoption and interest surrounding cloud based services (public, private, and hybrid) is being motivated by a number of key business influences, it typically is driven by three core themes – agility, scale and economics.”


“The ability of IT departments to support their businesses in responding quickly to market trends or regulatory changes has been a perennial challenge (often being the origin of so called “shadow IT” within organisations). Through cloud based services IT teams are able to maintain a reliable and secure service, whilst at the same time providing the business with the capability to innovate and adapt quickly to new demands.

“Moreover, with cloud based services, there is flexibility to add and subtract resources as required often within minutes, instead of the days or weeks it can typically take to procure and provision servers in your own datacentre.

“A key feature of cloud services is that they are self-service amenities. This enables rapid provisioning and integration of services, without the need to go through traditional procurement processes, approvals and deployment chains. This then allows projects to start and complete in less time through reducing the manual processing and dependency on IT, thus delivering business benefits quicker.

“It means you can be up and running, bringing products and services to the market faster, and spend more time innovating and less time managing IT infrastructure.”


“A defining characteristic of cloud based services is elasticity – the ability to scale resources/storage up or down when required. For example, a business can scale up its cloud usage in busy periods to meet demand and then scale back in quieter periods.

“The use of cloud services provides instant access to an almost infinite set of resources/storage on a global scale and provides the ability to operate more efficiently by only consuming just enough resources for your needs – nothing more, nothing less.

“This means that a business has instant access to everything it needs to support increased demand or growth. This removes the need to worry about running out of capacity, or overprovisioning through building and operating a solution in your datacentre to meet peak demand when most of the time it is potentially sitting idle.”


“With cloud based services, you pay only for what you use and you don’t have to make capital investments on infrastructure, freeing up this money to be put to other uses or as a saving.

“For some businesses, paying only for what you use as operational expenditure (OpEX) without any capital expenditure (CapEX) is another potential benefit.

“Through a reduction in the large upfront investments (which are normally required to purchase resources to enable businesses to respond to new opportunities or requirements), cloud based services make cost less of a barrier and at the same time increase the reaction speed. It also lowers the risk profile of projects as resources can be decommissioned when no longer required, meaning you can run your operations in a leaner and more cost effective way.

“Through the sheer size of some of the hyper-scale cloud service providers, these companies are able to procure the infrastructure required to support operations at a much lower cost than the average business, and these economies of scale enable them to offer commodity pricing for services. An additional benefit is that through the efficiency of resource usage, many cloud service providers offer a more environmentally friendly service than is possible for most organisations.”

If you want more information on how we can help you on your journey to the Cloud, then speak to one of Trustmarque’s experts today. Contact us on 0845 2101 500, or email

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